Developing sustainable regions and locations with students

April 05, 2019

The Stepping Stone Event attracts around 100 students to Schaffhausen every year. In the context of company workshops and the subsequent talent aperitif, the participants were able to get to know attractive companies and perhaps even their future employers from the region during half a day. In this year’s Generis workshop, students jointly developed visions and ideas for the further development and international marketing of an industrial park in China.

For 15 years, the “Steppingstone Event” for students has been held once a year in Schaffhausen. At this event, Schaffhausen companies present career opportunities and give an insight into their business activities at a workshop.

Generis AG was there for the first time this year. Nine interested students took part in the workshop on “New Perspectives for Regions in Switzerland and China” on the topic of location promotion and industrial park development. The students were given an insight into the regional and site development activities of Generis in Switzerland and China.

With a lot of commitment and creativity, the students participants in the workshop worked out ideas for the attractiveness and promotion of a Chinese industrial park in Europe China and proved their solution to a jury.